How to Reduce Your Costs with Outsourcing

How to Reduce Your Costs with Outsourcing It is all about numbers. The companies that make the most of thetime and resources available do not hesitate to outsource with a single objective: to lower costs. And in times when inflation hits organizations hard, saving resources is of vital importance to maintain competitiveness. In this blog […]

Tired of endless lines of ‘insights’?

Tired of automation?   Trying to cope with endless lines of “insights” automatically generated by your marketing dashboards?  By 2025 it is estimated that 463 exabytes (463,000,000,000,000,000,000 bytes) of social data will be created every day by person and therefore will be crafted and digested with the use of all the hyper-super-ultra-sophisticated, cloud-based analytics in the […]

5 keys for brands to continue growing in ecommerce

The Covid-19 pandemic brought the development of ecommerce, which grew in months what would have taken years to achieve, how to take advantage of this wave? During the last six months, the world has gone, for the most part, from being on the streets to staying inside their homes, because practically all people sought to […]

What is Growth Hacking?

Growth Hacking is a new field and a combination of marketing, data and technology. A growth hacker runs experiments based on a process-based methodology to grow the number of customers. Growth Hacking is ideal for startups, because of the limited budgets and resources, but it also lends itself to larger companies. Growth Hacking is a […]

Guanajuato and Hispanic Commerce

In case you missed it, here’s a link to last Friday’s Facebook Live forum “Guanajuato and Hispanic Commerce” where our CEO John Trainor was invited. The forum proposed the reinvention of commerce and how to do business through the Internet, take advantage of new markets in the United States, target marketplaces and the support that Guanajuato […]